Marsha Anderson Bomar, F.ASCE, AICP, ENV SP
Executive Director
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Marsha took the helm of the CID in 2016, bringing with her more than 40 years of experience in the field of civil engineering, planning and community development. As executive director, Marsha will lead day-to-day operations at the CID and ensure that the organization progresses toward its goal of increasing commercial values in the district by enhancing public safety, developing community identity, improving mobility for all modes of transport, encouraging quality redevelopment and maximizing property owner investment.

Joel Wascher, Communications DirectorJoel Wascher
Communications Director
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As Communications Director for the CID, Joel is primarily charged with overseeing all marketing and public relations activities for the organization. Prior to joining the CID in 2010, Joel worked for A. Brown-Olmstead Associates, a boutique public relations firm in Buckhead. Joel also completed public relations internships at InterContinental Hotels Group and WellStar Health System. He is a graduate of the Georgia Academy for Economic Development and a member of a number of groups including the Atlanta Regional Commission’s Millennial Advisory Panel, the Council for Quality Growth’s Emerging Leaders and the board of directors for the Southwest Gwinnett Chamber of Commerce.
Joel received his Bachelor’s degree, in Communication Studies, from the University of North Carolina at Greensboro. Joel lives in Smyrna with his wife, Anna Rose and three children.

Robert Michener
Director of Operations

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As Director of Operations for the CID, Robert oversees the CID’s landscaping efforts including sidewalk construction as well as overseeing the CID’s nightly private security patrols. Robert is responsible for many duties relating to the day-to-day operations of the CID including coordinating office support services, facilities management, preparing reports and managing banking and financial logistics. Robert is a Florida native who earned his Bachelor’s degree, in Political Science from Florida State University. After graduating, he served as a close aide to Congressman Vern Buchanan (13th District – Florida) before leaving to join the CID in 2007. Robert enjoys all outdoor activities, but especially golf, tennis, and hunting.

Matt Gore
Project Manager
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Matt joined the CID as Project Manager in 2017. He oversees the CID’s projects and planning, including project financing and grant submittals. Matt has experience in government finance and budgeting, including serving as Project Controls Coordinator for the Gwinnett County Government’s Department of Transportation and as a budget analyst with the Athens-Clarke County Government. He is also a member of the Council for Quality Growth’s Emerging Leaders Initiative.

Matt holds a Bachelor’s degree in political science from the University of South Florida, and a Master of Public Administration from the University of Georgia. He lives in Suwanee with his wife, Claire, and their two children.